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Advanced Wealth Management Course (IIBF) - Paper 2
MANAGING AND MARKETING OF FINANCIAL SERVICES
Assess your knowledge of each chapter of this workbook by using Wealth Academy’s Quick ‘n’ Easy Guide.
Chapter 1:Ch 1: Strategic Business Planning
Chapter 2:Ch 2: Marketing - The Starting Point
Chapter 3:Ch 3: Marketing - Segmentation and Product Development
Chapter 4:Ch 4: Marketing - Communications
Chapter 5:Ch 5: Marketing - Distribution and Pricing
Chapter 6:Ch 6: Organisational Behaviour and Human Resource Management
Chapter 7:Ch 7: Communication
Chapter 8:Ch 8: Conflict Resolution
Chapter 9:Ch 9: Team Leadership
Chapter 10:Ch 10: Case Study

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